What readability score does Tempesta Media use?

There are different formulas to calculate the readability level. For Tempesta Media’s readability check, we use both the Flesch-Kincaid Grade Level and a Flesch Reading Ease score.

These formulas analyze words, sentences, and paragraphs and assign the article a score between 1-100. 100 would be the easiest to read and 1 would be the hardest to read.

We then match the score to a US education level:

Score

Grade Level

Notes

Type of Audience, Examples, Recommendations

80.0–100.00




5th grade to 6th grade

Very easy to read. Short sentences and simple words. 

Children’s book or content intended for children up to age 11. Think of See Spot Run

70.0–80.0

7th grade

Fairly easy to read. Minimal complex sentences and moderate diction. 

At the level of juvenile fiction books. Recommended for teenagers.

60.0–70.0

8th to 9th grade

Plain English. Complex sentences. Begin to introduce more advanced diction. Easily understood by 13- to 15-year-old students.

Beginner-level audience. Consumers or entry-level professionals who need simple explanations and definitions explained.

50.0–60.0

10th to 12th grade

Default/most common setting. Complex sentences and introduction of jargon and acronyms. 

Professionals with 1-2 years of experience. Those who understand intermediate-level concepts and are looking to learn more.

30.0–50.0

College

Difficult to read. Audience must have a solid level of understanding and experience in the industry. Minimal technical terms. 

C-level audiences who know the industry but are not advanced experts. 

0.0–30.0

College graduate, Professional

Very difficult to read. Best understood by university graduates and those who are technical experts in their fields. 

Recommended for medical professionals and senior IT.

 

Using this information, you can match your target buyer persona’s education level to the corresponding readability score to make sure your audience can understand your content easily while not finding it overly simplified or complicated (and therefore, less valuable).